Bet Better BET BETTER PRO

Study · UFC · 2023 to 2026 · 1,496 fights

The favourite
usually wins.

UFC favourites won 1,048 of 1,496 fights, or 70.1%. The closing odds expected 67.0%, about 45 fewer wins.

1,496 fights with closing prices from 3 or more books, 14 January 2023 to 3 October 2026 · Published 30 October 2026 · Free to quote under CC BY 4.0 · Download the data (CSV)

UFC2023-26
1,496
Fights
67.0%
Favourites priced
70.1%
Favourites won
80.5%
Won at 70-80%

Favourites
by price.

Every band from 60% up won more often than its price. The clearest gap is in the 70-80% band.

Favourite's priceFightsPriced to winWonLost
50-60%41855.3%56.5%182
60-70%54165.1%67.5%176
70-80%34474.7%80.5%67
80-90%18783.9%87.7%23
90% and up691.0%100.0%0
All favourites1,49667.0%70.1%448

Fighters priced 70-80% were expected to win about 257 of 344 fights. They won 277. Resampled 4,000 times, that band's gap lands between 1.5 and 9.9 points.

Year
by year.

The pattern showed up in every year, and was strongest in 2026.

YearFightsFavourites pricedFavourites wonFavourite wins
202341865.5%68.2%285
202436466.7%68.4%249
202537067.9%70.5%261
2026 (to 3 October)34468.3%73.5%253
All1,49667.0%70.1%1,048

How fights
ended.

For the 714 fights since January 2025 where we have the finish, favourites did best when the fight ended by submission.

FinishFightsFavourites pricedFavourites won
KO or TKO26669.3%72.6%
Submission12569.1%76.8%
Judges' decision32366.8%69.7%

Draws and no contests are left out of the whole study.

The big
upsets.

Fighters priced at 80% or more had 193 fights and lost 23.

DateFavouritePriced to winLost toFinish
19 September 2026Gable Steveson90.0%Sean SharafKO/TKO
15 August 2026Myktybek Orolbai88.4%Jeremiah WellsSubmission
23 November 2024Wang Cong88.0%Gabriella Fernandes—
4 March 2023Valentina Shevchenko86.3%Alexa Grasso—
2 March 2024Javid Basharat85.8%Aiemann Zahabi—
19 July 2025Daniel Zellhuber85.3%Michael JohnsonDecision
15 March 2025Josias Musasa84.9%Carlos VeraSubmission
14 June 2025Oumar Sy84.8%Alonzo MenifieldDecision
15 August 2026Mansur Abdul-Malik84.0%Dustin StoltzfusSubmission
18 January 2025Rinya Nakamura83.9%Muin GafurovDecision
16 March 2024Kennedy Nzechukwu83.3%Ovince Saint Preux—
19 July 2025Kevin Holland82.9%Daniel RodriguezDecision

Twelve biggest shown. Finish is blank where our results feed does not have it (before 2025).

Is it
real?

This is the most solid pattern in our fight data. Across 1,496 fights the favourites beat their price by 3.1 points, and when we resample the fights 4,000 times that gap lands between 0.6 and 5.3 points, 95 times in 100: above zero. In plain words, the closing odds have made UFC underdogs look a little more likely to win than they really were.

This week's
UFC card.

Every fight with the chance in plain words and the best price we found. Free.

See UFC picks

More on UFC at Bet Better: free UFC picks, UFC prop bets, UFC parlays, UFC odds, how to bet on UFC.

How we
measured.

The method

We took the closing moneyline for every UFC fight from 14 January 2023 to 3 October 2026 that had prices from at least three sportsbooks (about 9 on average, all taken before the fight started). Each book's two prices were turned into chances, then scaled so the two fighters add up to 100%, which removes the book's cut (on average 4.36%). We averaged the books for each fight and matched it to the result. Draws, no contests and midweek (Tuesday and Wednesday) Contender Series tryouts are left out.

On the Brier score (the average squared error of a chance; a coin flip scores 0.250), the closing prices scored 0.1984, better than the 0.211 they expected of themselves, because favourites won more often than the prices said.

The data file

ufc-favourites-2023-2026.csv has one row per game. Columns: date, favourite, underdog, fav_chance (margin-free closing chance for the favourite), books, fav_won, method (finish, 2025 on).

Free to use, share and adapt under CC BY 4.0. Please credit “Bet Better (betbetter.world)” and link to this page.

Cite this study

Bet Better (2026). UFC Favourites Won 70.1% of 1,496 Fights, More Than the Odds Said. https://betbetter.world/studies/ufc-favourites-2023-2026

Related: ATP tennis favourites 2024-2026 · Do betting odds tell the truth? · all studies.

18+ (21+ in some US states). Betting is a cost, not an income. If gambling is causing you harm, call 1-800-GAMBLER (US) or Gambling Help Online on 1800 858 858 (Australia).

Get tomorrow's free pick by email

Free. One email a day, tops. Unsubscribe in one tap.

18+ only. Please gamble responsibly.